Hey, Jeff, nice to e-meet you through your awesome content! I've been making fashion startups since 2013, so I'm very much interested in following companies like Unspun. I like your analysis on tailwinds / headwinds. I went to the website and noticed that the jeans sell for roughly 200 USD. I don't know US prices, but in Ukraine where I am currently, we have Lee jeans selling for USD 50-100. Whats the USP of this kind of brand the Unspun are building which induces the audience to pay 2x for similar products?
Hey, Jeff, nice to e-meet you through your awesome content! I've been making fashion startups since 2013, so I'm very much interested in following companies like Unspun. I like your analysis on tailwinds / headwinds. I went to the website and noticed that the jeans sell for roughly 200 USD. I don't know US prices, but in Ukraine where I am currently, we have Lee jeans selling for USD 50-100. Whats the USP of this kind of brand the Unspun are building which induces the audience to pay 2x for similar products?